SME Finance Virtual Marketplace - Sixth Session - Investors
The “SME Finance Virtual Marketplace” is an online match-making platform that promotes partnership and collaboration between members of the SME Finance Forum, especially financial institutions, fintech companies and development finance institutions/ investors. The virtual Marketplace is powered by GlobalLinker, an AI powered ‘Digital Ecosystem’ offering SMEs a range of services to build digital presence including e-commerce.
How does the Marketplace operate?
Sixth Marketplace Session
This sixth marketplace session, scheduled on Wednesday, January 12th from 8 am - 9:00 EST, will feature a series of investors who will present their products/services. Following the presentations, participants will have the opportunities to reach out directly to the presenting fintech to make inquiries or explore partnership opportunities based on their interests.
FINCA Impact Finance (FIF)
Elizabeth Davrishashvili is the Global Lead of Customer Products and Solutions at FINCA Impact Finance (FIF) with a network of 19 microfinance banks and institutions that offer innovative, responsible and impactful financial services to low-income clients. Elizabeth brings 11-years of experience in Strategic Marketing, Data-driven Sales, Product and Process Design as well as Project Management, working at Bank of Georgia (Tbilisi, Georgia), Citi Bank (London, UK) and Liberty Bank (Tbilisi, Georgia). Her major focus at FIF is to enhance the Retail and MSME segments with affordable and efficient products and services. Today, in the digital era, reaching the client is not as challenging, however, digitalization by itself brings some boundaries, therefore Elizabeth’s biggest role is to provide digital product-driven Customer Journeys with flexible, fast and easy financial services. Ms Davrishashvili holds a Master’s Degree in Strategic Management from University College London (UCL) and Bachelor’s Degree in Business Administration from Caucasus University (CU) alongside with 1-year exchange program with Riga Technical University (RTU).
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- Access the Marketplace Platform: As representatives from member institutions, you can access the Marketplace via your personal LinkedIn or Google accounts or simply by signing up via your work email address here> smeff-marketplace.globallinker.com/
- Onboarding: Once the personal account is created, you will be guided through an onboarding process to set up the company profile.
- Overview: Company Name, selecting head office from Google Maps, selecting member type, uploading logo.
- Company Profile: to have a rich company profile, it’s recommended that you provide a brief description about the company. It’d be helpful to indicate what your company offers or what it’s looking for from potential partner institutions. It’s advisable to add digital addresses like website, company’s LinkedIn profile or FB business page links if available.
- Marketplace Offerings/Listings: Creating service listings across 8 categories, adding a brochure, video links, cover image etc., if available.
- Individual User Profile: as representatives of your institution, you shall have your personal profiles on the marketplace platform to enhance networking opportunities. It’s important to add your designation, job role/designation, time zone to schedule meetings, digital addresses like personal LinkedIn profile, profile photo etc. *Company profile set up is a one-time exercise and any colleague joining from the same company thereafter can simply select the company name and all the details will be prepopulated.
- Marketplace: All listings on the marketplace are classified under 8 categories. You can choose to view all listings, or a particular category based on your interests/needs. You could send enquiries directly to companies that you’re interested in or schedule meetings with the key contacts/representatives of the company
- Enquiries: Interested members can send enquiries directly to the company by clicking on the "Send Enquiry" button on the listing and the enquiry is sent via direct message and an email notification.
- Member Directory: You can browse through the member directory to learn about their work or products/services they offer. You can filter members by their types, review offerings & requirements, visit company profiles, user profiles or listings pages to know more about the company.
- Schedule meetings: You can send request for meetings on the platform by selecting the participants you wish to invite. You can upload attachments if helpful.
- Messages: Members can send instant messages to other members on the platform to network or explore opportunities. If a specific member is online, their profiles will be carrying a green "Online" tag.
- Invite Colleagues: you could invite your colleagues to create their profiles so to expand your company’s presence on the marketplace. While creating their profiles, they have to simply select the company they belong to and all the details set up by you will be pre-filled.